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archive for March 6th, 2010

– south of the border –


if you’ve ever lived or travelled on the east coast, you’re sure to have come across south of the border, or at least seen it’s wacky billboards on i-95 from florida to new jersey. it’s this strange bright tourist attraction on the border of north and south carolina that’s been open since 1949, predating disneyland by 6 years and disney world by 22 years. originally, south of border was just a bar which catered to the dry north carolina counties bordering to the north. over time it expanded into a thriving town full of hotels, roller coasters, and crazy tourist shops.

as a child growing up in virginia, south of the border was this sort of mini disney world our family stopped by on the way to visit relatives in florida. there were roller coasters, shops with game rooms and toys, and these bright concrete animals all over the place. what child wouldn’t have fun there? later in high school, i remember stopping there on numerous band trips. we would try and impress each other by drinking spicy blenheim ginger ale.

as campy and touristy as south of the border seems, it is still a unique and interesting part of american roadside history. the fact that it’s captivated children and travelers and stayed in business for over 60 years is quite impressive.

we like to tease gub’s mom because as a child she dreamed of having her honeymoon at south of the border! check out this link for some amazing vintage south of the border photos. you can picture how her honeymoon might have gone.

– ryan